{"id":1283,"date":"2012-12-20T01:57:28","date_gmt":"2012-12-20T06:57:28","guid":{"rendered":"http:\/\/dwaynephillips.net\/workingup\/?p=1283"},"modified":"2012-12-11T09:13:52","modified_gmt":"2012-12-11T14:13:52","slug":"retail-restaurant-forward-to-the-past","status":"publish","type":"post","link":"https:\/\/dwaynephillips.net\/workingup\/2012\/12\/retail-restaurant-forward-to-the-past\/","title":{"rendered":"Retail + Restaurant – Forward to the Past"},"content":{"rendered":"

by Dwayne Phillips<\/p>\n

A new thing – retail restaurants. Actually an old thing. I welcome its return.<\/strong><\/p>\n

Something (not) new under the sun – restaurant retailers<\/a>. Retailers are putting food service, a.k.a., cafe, in their stores.<\/p>\n

Customers are shopping online. Save yourself the trouble of going to a store and all that. Stay home, sit on the couch, tap on your tablet, and the product arrives at your door.\u00a0What can compete with that?<\/p>\n

Food and drink.<\/p><\/blockquote>\n

Aha, make the old-fashioned, in-the-store shopping more pleasurable by catering to the whims of the customer. Serve them food and drink.<\/p>\n

This is a return to an old – a very old – idea. In the early 1980s, I was in Pakistan shopping for a handmade rug. The store owner served tea and snacks while we chatted. In the early 1990s, I was in the Little Professor Bookshop<\/a> in Reston, Virginia. They had tables and big, stuffed, comfortable chairs – AND FREE COFFEE. They catered to the in-the-store customer.<\/p>\n

Some bookstores have gone in this direction by putting \u00a0Starbucks or other coffee shop inside or adjoining the bookstore. They charge a lot of money for the coffee. That isn’t nearly as good as free coffee, but it is something.<\/p>\n

We go forward to the past. Make it a please to come in the store.<\/p>\n

Now if the NFL will pay attention and make it a pleasure to come in the stadium (free refreshments served at your seat), they will solve their problem of dwindling attendance.<\/p>\n","protected":false},"excerpt":{"rendered":"

by Dwayne Phillips A new thing – retail restaurants. Actually an old thing. I welcome its return. Something (not) new under the sun – restaurant retailers. Retailers are putting food service, a.k.a., cafe, in their stores. Customers are shopping online. Save yourself the trouble of going to a store and all that. Stay home, sit […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,17,63],"tags":[169,139,183],"class_list":["post-1283","post","type-post","status-publish","format-standard","hentry","category-coffee","category-culture","category-expectations","tag-coffee","tag-culture","tag-expectations"],"_links":{"self":[{"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/posts\/1283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/comments?post=1283"}],"version-history":[{"count":1,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/posts\/1283\/revisions"}],"predecessor-version":[{"id":1284,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/posts\/1283\/revisions\/1284"}],"wp:attachment":[{"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/media?parent=1283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/categories?post=1283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dwaynephillips.net\/workingup\/wp-json\/wp\/v2\/tags?post=1283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}