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The “Oh Yeah?” Writing Test

March 21st, 2013 · No Comments

by Dwayne Phillips

When writing management tips, I always try to apply the “Oh Yeah?” test.

I sometimes write about management and how to manage better. One things I try to apply at the end of such writing is the “Oh Yeah?” test. In applying this test, I ask myself something like,

Oh yeah? Really, smart guy? If this works so well why isn’t everyone in the world using it and why isn’t the world spinning on its axis so much better than it is now?

I then try to explain why such wonderful techniques don’t always, or is it usually or it is never, work. Of course, I can apply the “Oh Yeah?” test to this little bit of advice.

Oh yeah? Really, smart guy? If the “Oh Yeah?” test works so well, why don’t millions of people read your management tips and follow them?

Rats. I don’t always have good answers to the “Oh Yeah?” test. Still, it is a pretty good test.

Answer the critics before they ask.

Tags: Communication · Management · Writing

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