Working Up

by Dwayne Phillips

Spending resources is far easier when those resources belong to someone else.

Return on Investment: what comes back from what I spend. That is a tough thing to consider.

Where should I spend my limited resources?

Now consider,

Where should I spend another person’s resources?

Oh, that one is much easier. No pain for me. Just go try something. Why ponder the Return-on-Investment question? It doesn’t matter. Do the easiest thing.

Spend a lot of resources where the return will be small.

That option carries little risk and requires little work on my part. I can spend millions of dollars to save hundreds of dollars. Great stuff, and I will succeed every time.

But, uh, er, no matter. It is someone else’s money. No one will ask what I did. Right?